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Resources
The Mitch Seigel Blog
Writing Presentations for Business
Submitted by Mitch Seigel on Tues, 6/05/2012
The process of writing a presentation for a prospective client is critical to your closing ratio. If you take the time to act as a true consultant, listening to the needs of each respective client, then you ought to make sure you take the next step and match your written presentation against those needs.
The process of writing a presentation for a prospective client is critical to your closing ratio. If you take the time to act as a true consultant, listening to the needs of each respective client, then you ought to make sure you take the next step and match your written presentation against those needs.
Cause and Affect Marketing
Submitted by Mitch Seigel on Tues, 5/29/2012
Currently there are countless non-profit organizations that have run up against a wall in trying to secure funds for future projects and sustainability. It is so unfortunate because most are worthwhile causes and need to keep moving forward.
Currently there are countless non-profit organizations that have run up against a wall in trying to secure funds for future projects and sustainability. It is so unfortunate because most are worthwhile causes and need to keep moving forward.
Listening Makes a Tough Sale Easier
Submitted by Mitch Seigel on Tues, 5/22/2012
When I pulled my key chain out of my pocket yesterday it reminded me once again of my toughest sale; one I made over thirty years ago.
When I pulled my key chain out of my pocket yesterday it reminded me once again of my toughest sale; one I made over thirty years ago.
Online Versus Offline - What’s in your Plan?
Submitted by Mitch Seigel on Tues, 5/15/2012
I was at a breakfast meeting on Friday with about fifteen other 20+ year marketing veterans. In talking with one of the other members of the group, it struck us funny how the term online has taken such a strong hold in today’s vernacular, that is has deemed the basis and beginnings of all marketing as ‘offline.’
I was at a breakfast meeting on Friday with about fifteen other 20+ year marketing veterans. In talking with one of the other members of the group, it struck us funny how the term online has taken such a strong hold in today’s vernacular, that is has deemed the basis and beginnings of all marketing as ‘offline.’
Nine Reasons Why Master Salespeople Love Hearing the Word NO!
Submitted by Mitch Seigel on Wed, 5/07/2012
1. Master salespeople are not afraid of objections by clients. They encourage their clients to get any doubts about the investment in their product or service out on the table....
1. Master salespeople are not afraid of objections by clients. They encourage their clients to get any doubts about the investment in their product or service out on the table....
Your Marketing Plan
Submitted by Mitch Seigel on Tue, 05/01/2012
Since I last wrote about developing a marketing plan, about eight months ago, I’ve met with no less than fifteen businesses whom did not have one developed. Some of these were established businesses and others were brand new, just out of the gate.
Since I last wrote about developing a marketing plan, about eight months ago, I’ve met with no less than fifteen businesses whom did not have one developed. Some of these were established businesses and others were brand new, just out of the gate.
Your Personality Matters
Submitted by Mitch Seigel on Wed, 4/24/2012
One of the most enjoyable experiences of a day in the life of a salesperson is meeting with a variety of people, who all have different personalities. It would actually be scary if everyone was the same. The great salespeople will tell you that the way to success is being flexible and having the ability to work with all of these social styles.
What’s in a brand anyway?
Submitted by Mitch Seigel on Wed, 4/17/2012
A recent meeting with a manufacturer reminded me of an experience years ago when I was
buying my first stereo. Independent components were in at the time. The most important piece
was the receiver, which determined the power and options for the rest of your system....
Anyone Can be a Closer
Submitted by Mitch Seigel on Tues, 04/09/2012
I always tell people that I’m an announcer who got into sales. That’s exactly the truth. I didn’t know about closing techniques. I just was given directions by my first sales manager and followed them to the tee.
Nine Steps to a Successful Sponsorship
Submitted by Mitch Seigel on Tue, 04/03/2012
The following are key steps to successfully implementing a sponsorship for your company...
The following are key steps to successfully implementing a sponsorship for your company...