Nine Dot Marketing Speaks on the Importance of Combining Social Media with Traditional Media

Mitch Seigel, Founder of Nine Dot Marketing Speaks to IABC-Orange County Chapter on the Importance of Combining Social Media with Traditional Media

April 12, 2011-Irvine, CA- Using his account, Ergo Sleep Studio in Irvine, CA as a case study, Nine Dot Marketing Founder Mitch Seigel gave a one hour presentation today on the importance of social media in today’s marketing world, as well as underlining the importance of combining social media with traditional media. He said, “Just because the circulation of newspapers have gone down, it doesn’t mean that the remaining subscribers are not reading their favorite paper. Until the day that revenue is not enough to with stand expense pressures, the newspaper industry will be alive.”

He went on to describe the steps taken by Ergo to incorporate social media into their marketing plan and the positive results they have derived from their actions.

About Nine Dot Marketing; Founded by thirty-three year media sales veteran Mitch Seigel in 2008, Nine Dot Marketing’s mission is to increase their client’s marketing value exponentially, by providing desired return on investment, through targeted strategic planning and execution. NDM’s goal is to support their clients in the development of revenue streams from non-traditional sources, including both the increased marketing exposure of their brand, and the enhancement of sales opportunities and strategies.

If you’d like more information about this topic, or to schedule an interview with Mitch Seigel, please call 949-336-7939 or email to mitch@ninedotmarketing.com